About

"
Visual design goes beyond how the content looks. Visual design is about how to make the content communicate most effectively".

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My name is Lauren Gaballo and I'm an independent art director and graphic designer of Italian-American descent.
My main focus is concept development, brand strategy, graphic design, illustration and editorial content.

I've worked for worldwide acclaimed advertising agencies like McCann Erickson (Birmingham - UK) as well as in the start-up scene, like Heisholt Inc. (Oslo - Norway). All along I've been freelancing from anywhere in the world.

I strongly believe in making authentic connections with my clients and creating layered projects. I intend to simplify the communication and develope strong ideas based on solid values and research.

I am happy to take on various projects from both big and small clients, whether worldwide organisations or individuals. Feel free to get in touch.



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